Senior Marketing & Communications Chair Position Description

Below is a description of the responsibilities of the Marketing & Communications Chair on the board of directors for YNPN Triangle NC. Applications to join the board open on Monday, August 17, 2020. Learn more and apply here

Responsible To:

Board of Directors (Chair)

Responsibilities
The Senior Marketing and Communications Chair manages targeted outreach of YNPN Triangle NC. The Senior Chair coordinates with other committees to provide quality, consistent, relevant, and timely information to the YNPN network by overseeing on-brand, mission-driven communications.

  • Manage the Marketing and Communications team in a clear, strategic direction
  • Develop an external communications plan with feedback from other committees to target members, funders, partners, and other stakeholders
  • Manage strategic media engagement to advance the brand and mission, while increasing and improving public awareness
  • Develop and execute a communications plan for the annual #NonprofitSTRONG Summit, including communications responsibilities for the day of the event
  • Review YNPN Triangle NC’s internal and external documents to ensure adherence  to established brand standards, while advising on brand compliance and staying up-to-date on branding norms within the nonprofit sector
  • Support YNPN Triangle NC’s fiscal sustainability by engaging in necessary budgeting processes for the Marketing and Communications committee
  • Maintain the Marketing and Communications email address and all outward facing communication
  • Organize interviews and the selection of committee members
  • Update and maintains the SOPs for the Marketing and Communications Committee
  • Create and manage the annual marketing and communications committee budget
  • Support the organization through the annual Board Give/Get Campaign via a personal contribution or Peer-to-Peer fundraiser at $100 or more

Executive Skills and Experience:

  • Executive Management
  • Governance
  • Finance and Accounting
  • Executive Leadership
  • Strategic Planning
  • Supervising
  • Evaluation
  • Awareness YNPN Triangle NC history and culture
  • Awareness of YNPN nationwide network 

Additional skills needed:

  • Experience with social media analytics and audience segmentation 
  • Experience creating cohesive messaging and branding
  • Experience with or knowledge of basic communication tactics which include content curation, website editing, and social media 
  • Organized and attentive to detail
  • Project Management
  • Fundraising
  • Communications and Marketing
  • Event Planning
  • Collaboration and Teamwork
  • Facilitation skills
  • Time Management
  • Data Management
  • Volunteer Management 
  • Big-Picture thinking
  • Relationship-Building

Time Commitment:

20-30 hours per month for one year

Evaluation:

The Board and committee members, annually

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